NOTRE EXPÉRIENCE PAYS

Colombia is one of the most promising countries in terms of growth, opportunities for European companies and the import of raw or processed material.

The free trade agreement that has been signed between the country and the EU entered into force on 1 August 2013.

These developments offer unparalleled insights in the region:

Capital goods: The country faces rising production cost so there is an urgent need for local production facilities to import capital goods to improve their competitiveness. The needs of infrastructures (especially in transportation) are big.

Equipment and agricultural machinery: Columbia agriculture has a high potential and diversified resource even if for now, this sector requires a major reform; indeed his growth is managing below the national GDP. Significant investments in equipment and agricultural machinery could be made in the near future.

Consumer goods: The country's growth (estimated at 4% at the end of the year with a GDP / capita of 8050 USD) is driven by investment and household consumption, with the emergence of a growing number of middle class.

The Colombian appetite for French products is clear, for example the strong increase in textile exports in the first four months of the year (27.3%) and the arrival between 2012 and 2013of several signs belonging to that area (Le Coq sportif, Du Pareil Au Même, Celio ...). The consumption of French pharmaceuticals (14%) is also rising, like optical products (18.7%) following the arrival of Essilor in 2014.

Exports of agri-food products, decrease in the first four months of the year (-5%) compared to 2012, but the trend is set to improve again from 1 August indeed the French wine industry will be immediately beneficiary of the agreement.

Thus the French wines, for which the tariff reduction will be immediate, come into direct competition with the Chilean and Argentine wines.

Regarding services, European companies again have access to the Colombian market like their American counterparts. Investments in manufacturing, transportation and mining have greater opportunities than in the United States. However Colombia maintained restrictions, especially with regard to electricity generation.

Colombia is now positioned as a growth market thanks to its economy (estimated at 4% this year despite the global slowdown), driven by strong investment and domestic consumption.

=> Our presence and experience in Colombia allows us to support you within the growth of the Colombian market in order to seize opportunities, while managing your risk.

For over two years, we have supported one of the largest Colombian conglomerates in its partnerships with European and Middle Easter societies. This group is one of the largest regional players in the field of urban mass transportation, automotive, and waste treatment.